Hooked: How to Build Habit-Forming Products Condition:Good it's all here

it's all here

and Kenneth Cole

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and disciplinary knowledge

Hooked: How to Build Habit-Forming Products Condition:Good it's all hereHow do successful companies create products people cant put down? Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us? Nir Eyal answers these questions (and many more) by explaining the Hook Modela four step process embedded into the products of many successful companies to subtly encourage customer behavior. Through